312 SAINT-HONORÉ

BDK Parfums celebrates the opening of the Maison's first Parisian boutique with 312 Saint-Honoré: a unisex eau de parfum with a delicate, enveloping sillage, woody, musky and floral.

The Fragrance

312 Saint-Honoré was born as a tribute to the Maison's historic address, drawing inspiration from the emblematic materials that compose it: glass, concrete and white Burgundy stone. A mineral, sensual creation, designed to feel intimate yet luminous at once.

How It Evolves on Skin

312 Saint-Honoré opens with Brazilian pink peppercorn extract, pink peppercorn leaf and French angelica roots, a sparkling accord reminiscent of glass catching the light. The heart brings orange blossom, tonka bean and iris, for a floral, powdery passage. The base settles on ambroxan, ambery musk and Thai oud wood, closing with a mineral, warm, discreet finish that stays close to the skin.

Who We Recommend 312 Saint-Honoré To

312 Saint-Honoré is made for those who love delicate yet characterful fragrances, capable of staying intimate without ever losing luminosity. It's perfect for those looking for an elegant everyday fragrance, and it speaks to those who prefer compositions that reveal themselves slowly rather than ones that make an impression from the first moment.

Fragrance Characteristics

Our Opinion

What convinces us about 312 Saint-Honoré is its discreet elegance: it's not a fragrance that imposes itself, but one that lets itself be discovered little by little, revealing a floral-powdery heart of great refinement. It's one of those fragrances that people looking for something personal, never overpowering, end up appreciating more than expected.

Similar Fragrances

• Kamuthraa, Attar Al Has — shares the pink pepper, orange blossom, oud and tonka bean, in a spicier, more resinous take.
• Kajal Eau de Parfum, Kajal — echoes the iris, musk and tonka bean, in a more amber, vanilla-forward guise.
• Mortal Skin, Stéphane Humbert Lucas — shares the iris and the musky-amber register, taken toward a more resinous base.

FAQ

What does the name 312 Saint-Honoré mean, and what inspired it?
The name combines the street number and the street of BDK Parfums' first Parisian boutique, opened on Rue Saint-Honoré, the historic street of Parisian luxury and high fashion. The fragrance was created to celebrate that opening, translating the materials of the space — glass, concrete and white Burgundy stone — into notes, telling the story of a real place before it tells the story of an abstract idea.

What sets 312 Saint-Honoré apart from BDK Parfums' other floral fragrances?
While other Maison creations lean into warmer, sweeter or spicier registers, 312 Saint-Honoré stands apart in the BDK catalogue: it's the fragrance born from a physical address rather than a narrative inspiration, crafted by perfumer Alexandra Carlin as a mineral, powdery scent closer to the texture of glass and stone than to a classic bouquet. It's arguably the most urban, architectural creation in the entire BDK collection.

What kind of longevity and character does 312 Saint-Honoré have?
312 Saint-Honoré isn't designed to fill a room: it's a skin scent, one that settles close to the body and lingers discreetly for hours, revealing itself mostly to those who come close. Its longevity is built to last without ever raising its volume, in keeping with the intimate, mineral soul of the whole composition.

Product Information

Brand

BDK Parfums

Name

312 Saint-Honoré

Concentration

Eau de Parfum

Size

100 ml

Olfactory family

Musky Floral

Launch year

2024

Made in

France